It's a good book, but it's not my Typee...

Monday, January 17, 2011

Can I take your order?

Ever wonder why the voice taking your order at McDonald's doesn't match the person who takes your money or hands you your food when you get up to the window? That's probably because your order was taken by someone at an ΓΌber efficient call center thousands of miles away and then transmitted back to the store before you even pull up to the window.

Find out about this and more freaky doings at the intersection of technology and business. The World is Flat by Thomas Friedman.

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